Permanent Makeup: What Clients Want to Know Before Booking

Permanent makeup (PMU) is a game-changer for busy clients who want to wake up looking polished—no eyeliner, brow pencil, or lip tint required. But before they book, most clients have a lot of questions. Here’s what they really want to know.

1. Is It Really Permanent?

PMU is semi-permanent, meaning the pigments fade gradually over time. Depending on skin type, lifestyle, and technique used, results typically last 1–3 years. Regular touch-ups are recommended to keep the look fresh.

2. Is the Procedure Painful?

Most PMU artists use a topical numbing cream to minimize discomfort. Clients may feel light pressure or a scratching sensation, but the process is generally well tolerated.

3. What Areas Can Be Treated?

●       Brows (microblading, powder brows, or combo brows)

●       Eyeliner (subtle lash enhancements to dramatic liners)

●       Lips (natural tint or defined lip blush)

Each technique is tailored to the client’s face shape, skin tone, and preferences.

4. What’s the Healing Process Like?

Healing usually takes 7–14 days. Clients may experience redness, flaking, or scabbing. Final results are visible after about a month, once the skin has fully healed and pigment has settled.

5. Who Should Avoid PMU?

Pregnant or breastfeeding clients, people with certain skin conditions (like eczema or psoriasis), or those taking specific medications may need to avoid or postpone the procedure. A thorough consultation is key.

Why It Matters for Professionals

PMU continues to grow in popularity—and with the right training, it can be a profitable and in-demand service to add to your skills.

Want to offer professional PMU services?
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